Boss Fights
End-of-module capstones. You get a scenario, real numbers, and one shot to write your judgment — then a grader scores you against a rubric. High stakes, targeted feedback.
Fundamentals
The Founder Who Achieved Failure
He built it exactly as planned, on time, with clean code and zero bugs. Nobody wants it. Tell him why that's not bad luck.
Customer & Market42 Interviews, Zero Customers
Every single interview went great. Then she opened the payment page and heard crickets. Tell her what her interviews actually measured.
Metrics & AnalyticsThe Founder Who Found PMF (In a Press Release)
A founder claims product-market fit. The dashboard says otherwise. You have five minutes to say so.
Value Proposition & PositioningA Great Product, Dying of the Wrong Comparison
Every deal she loses, she loses to Asana. The product was never built to beat Asana. Find the fix before the board meeting.
Business Models & Unit EconomicsThe Founder Who Priced by Vibes (And Grew Anyway)
Signups are up and to the right. So is the hole in the bucket. You have five minutes to show the founder the math.
Strategy & FundingThe $10M Ask on 1.2:1 Unit Economics
The deck says 'raise $10M, pour it into growth.' The unit economics say the growth loses money. You're the last read before the partner meeting.
Product LeadershipThe Feature Factory
Sales wants the feature. The VP wants the feature. Nobody wants to ask if the last five features anyone wanted actually worked.
MVP & ExperimentationThe Five-Month MVP
Engineering wants five months to build the recommendation engine. You can get the same answer in a week — with a human pretending to be one.
Strategy & FundingThe Friendly Term Sheet
The valuation looks generous. The two clauses under it quietly take back the win. You're on the call before signature.
Growth Systems"We Just Need More Traffic"
The CEO wants to double the marketing budget. The funnel says the money dies three steps later. Diagnose it — out loud, in the meeting.